Can kabam not retroactively fix purchases?

This is a spender concern which most people dont spend anymore so if it doesnt apply to you im sorry you clicked the post. But im wondering if there is a reason kabam doesnt make up for early purchase issues. The biggest example is the weekly sales. Every monday i purchase the weekly bundle. And there have been a few times when they add rewards to the package AFTER i purchased it (say wednesday) and when i have emailed them asking for the additional rewards (deathless sig stones/feathers/the new light material) they immediately respond and say that since i purchased it before wednesday i dont qualify for the extra stuff. But why? How is it my fault you added stuff later? I cant repurchase it now. And i wont get an extra week added on to purchase it. So what im hearing is that they dont value people who spend money on deals when they drop and to not make any purchases until the last minute. Which would lead to many people forgetting and less revenue...which seems bad for a buisiness. OR they could just say...look at who purchased the package when they alter it....and punch some data in to put the missing items into your inventory. Is that a super difficult thing to do? Do they want to discourage people to purchase things early? Or am i completely out of the loop somehow and irritating customers in this way is advantageous? Im not being sarcastic. Im looking for a legitimate reason beyond what support says (which boils down to 'nothing we can do') to which id argue theres LOTS you could do for little effort.
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Ask yourself this, that same logic would then apply to unit deals during events like CW and 4th of July. If I bought an Odin the day before CW, should I be able to contact support and get the additional items?
Sometimes, you do get that. Most of the time, you don't. Sellers cannot be expected to be on the hook to compensate everyone every time they change anything. You buy based on the situation at the time. That situation might change. You're expected to understand that what you paid today might not be what someone else pays tomorrow. The same thing holds true when the contents of a purchase change. Yesterday the store might sell something, and tomorrow they might decide to incentivize sales by adding a bonus if you buy. Everyone who bought yesterday are not necessarily entitled to the same thing retroactively.
Some sellers decide to honor this idea on a limited basis. But most consider this to be a bad precedent, because however much you think this is "valuing customers" there's no way to draw a clear line separating what's reasonable and what's not, and if you do it at all you are far more likely to anger the people left out than if you did nothing.
This gets asked periodically, and I'm honestly surprised that it is asked so earnestly, as if this was something unique to MCOC. This is how things generally work everywhere in the world. You can find exceptions, but that's what they are: exceptions. They are the rare unusual situation, while the overwhelmingly dominant one is that sellers do not retroactively compensate buyers when circumstances change. I don't know why this experience doesn't translate accordingly.
I believe I can speak for the vast majority of all people who sell anything when I say that yes, this practice of not retroactively compensating prior customers can anger some people, and literally all sellers have a point where they say "well, I don't need those customers then." For most sellers, this is one of those lines. You do not want all customers. In particular, you don't want those that are more trouble to retain than they are worth. That's why so many restaurants have signs that say we reserve the right to refuse service to anyone. If they needed all customers, they wouldn't say that. But some aren't worth having. If someone said they bought from me last week and now someone else is getting a better deal and they demand the same, that's probably a customer I don't want and can afford to lose, because keeping them hampers by ability to do business in a reasonable manner.
And frankly because they would tick me off.
If a Hotel I stayed last week now starts offering free breakfast, can I go in and eat the food without taking a room? Retroactively for the room I rented last week?
A business owner, by the way, would understand the enormous difference between a dispute over a (potentially non-existent) mistake and an attempt to perform a retroactive clawback. Arguing over a mistake is a customer dispute issue. Even McDonalds will usually refund a customer who complains about an errant order. But try going back and asking for the sale price that expired yesterday. That same McDonalds will much more likely escort you out the door.
It is the same four bucks, so what's the difference? A non-business owner might not know. All business owners know.
I accidentally tapped into a wall.
OF TEXT.
How do you people actually type out this much?
However, Amazon won’t give you more stuff retroactively if customers who buy after you get more stuff. And that’s what’s primarily being discussed: someone buying something and then discovering afterwards that the bundle they bought has more stuff later. Should they just get that extra stuff automatically or by asking? Not even Amazon will do that.