Win win idea for players and KABAM to make more revenue
A game requires profit to develop more quality content
Profit requires more player base
More players means more profit
I guess approximately there are 30-40% spenders, remaining f2p.
f2p players are willing to spend more time grinding for resources and units.
As the old saying goes time is more valuable than money
We got time how can we make money, popular answer is grinding.
KABAM has ideas for more quality content but needs revenue to develop, solution is make profit outta player base
I will introduce a guy a the third party who is gonna fullfill both kabam and players.
Behold "the advertisement", our savior
Kabam can just put an icon called watch ad for units in homepage, .......make profit from third party companies for advertising slots inside kabam
Kabam makes money, we make units and player base grows...
more players and more players play, popularity increases and kabam can make profit....increase advertisement slot costs to third parties.
BTW: thank KABAM for units the free premium currency bestowed upon us