Should content creators disclose that they have a business relationship with Kabam?

I wanted to get the opinion of the community on whether they believe content creators should inform their viewers when they begin any paid work for Kabam? The reason I personally believe there's a case for it, is for transparency and ethics. If people are aware of the relationship it allows them to make better decisions about the content they are watching.
I know DLL and MSD did this voluntarily and I feel like it's the right thing to do, but I didn't know whether that's the minority position and that players prefer remaining ignorant about it - ignorance is bliss kinda thing.
I know DLL and MSD did this voluntarily and I feel like it's the right thing to do, but I didn't know whether that's the minority position and that players prefer remaining ignorant about it - ignorance is bliss kinda thing.
Should content creators disclose that they have a business relationship with Kabam? 218 votes
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Also would be good to know whether Kabam has any policy on this - because ethically if they do/don't have a stipulation on it, then that is important too.
It's their private business
A typical forum user have far less influence than a YouTuber - and if we immediately see that their conduct is malign we can just click "hide" whereas a YouTuber who we follow is far more pervasive with the drip feeding of influence.
Then we take into account that on the forum, text is not rich in communication, compared to a video where tone/pitch/cadence/timing/inflections etc send a very rich amount of information and influence to the viewer.
Not trying to change your mind, just asking for more info. I do have my mind changed on things if/when I get new/more information.
MCOC youtubers struggle to get views, their videos get 4 digits views per video, compared to other type of content creators with 6 digits views per video
It's up to them if they want to say that the food they just reviewed was sponsored by the restaurant
Even if they don't say, they don't have any legal obligations to do so
Also, are you saying 2 separate 1-off projects would be the point that viewers should be told?
(Also just wanted to mention, it can just be a post on their community tab "Hi all, wanted to share some great news that I'm doing some work with Kabam" - really doesn't need to involve a ton of red tape)
Finally, content creators don't have to answer to their viewers, that's true - but it'll end up in them losing their viewers as they would alienate them.
It's also giving some good discussion about where the "line" is for people.
Similarly MCOC youtubers don't have to tell you that they have been invited to an exclusive event at the Kabam HQ where they get exclusive news about the game and any benefits they get from Kabam
Viewers have no legal standing to demand any disclosure or information from the content creators
You can't reveal all the new champions right now bcos it's company secrets, you will get sued by the terms of the NDA
I think it would depends on the wording of the NDA itself, that's why I also wanted to hear Kabam's perspective on this one because it's relevant.
I'd imagine they would be in favor of disclosure to avoid the damage to their brand with any implications of unethical behavior, but we'd need to hear from them.
I don't think this is commercially sensitive information that would give a competitor an advantage over Kabam in itself, and should be in their Corporate Social Responsibility (CSR) policy, or Charter of Values.
Kabam told them not to shout out loud that they are invited
I don't care if they say or don't say anything