Whats happening is you're paragon so it's more expensive.
You got a few days to become valiant!
There isn't many options, but 1) become valiant, spend $ to get the needed deadweights or use your deadweight to what you see as the best value.
Always the same.
Even deals that cost real money you get less stuff as paragon, kabam could have been a bit more transparent in the announcement of this event though.
What exactly should they have been transparent about? This has always been the case. Higher progression always gets more/better (debatable) from any offers. Nobody should be surprised by this and there is definitely no announcement required!