AW Offseason and the AW Burnout Issue
Please reconsider your decision to start AW Season 7 in one week. I don't think I'm only speaking for my alliance when I say that people were so relieved when this season ended. The high price and stress of AW is driving many people crazy, and without a decent off season to work on other content, save some items, and just take a break, these problems will only be exacerbated .
AW fatigue is a massive issue you seem to be ignoring. I implore you to do something to change this season. Running the same season as Season 6 would be incredibly tone deaf.
If changing the off season time is impossible: try sending out a package of potions and boosts to everyone. This would help alleviate the cost of the early part of war. It may cost Kabam in the short term, but keeping people invested in AW is crucial for the game's continued success.