'Buy to unlock' deals could be more profitable

SonicEmpireSonicEmpire Member Posts: 83 ★
in Suggestions and Requests
The buy to unlock next offer deals (like todays 5* shard cache) are not properly utilizing the earning potential for kabam from supplying us with offers. Most MCOC players can't afford the unlockable offers and some have no need for the lower tier first offers. I'll use myself and todays offer for an example: the superior 5* cache interests me (6000 units) but the two leading offers to unlock it do not and some might feel the same about the second offer. Since I/we might want a higher tier but the first offers are useless to us, we wont be giving kabam any money today. $200, $100 or $50 from a player is better than no $ at all. If they were pick and choose on which tier you wanted to buy kabam could profit from all levels of players and their current individual game needs. Dont worry, the "whales" will still buy all 3.
Scrap the 'buy to unlock' offers and implement only choice based and you'll see more profit, I assure you.

Comments

  • SolswerdSolswerd Member Posts: 1,876 ★★★★
    No disrespect, but Kabam has access to a tremendous amount of financial/sales data and feedback that likely informs these marketing deals. I kinda shake my head a bit when people assume that they know better than Kabam about what would make them money. (while maintaining the long term livelihood of the game)
    No matter if you love them, or hate them....the one thing we can all agree on is that Kabam wants to make money.

    (that being said, I personally am not remotely tempted by this offer)
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