Marvel contest of champions (marvel casino)

Why do every aspect of this games feel like a gamble? I mean from champion crystals, resources, even quest such as atlantean rifts, rank up gems, etc? I know it’s definitely a money maker for the company and as I consumer I can understand. But seriously I feel like this game biggest flaw is the randomness you get bad luck 80-90% of the time and it’s very frustrating and it doesn’t seem this will ever change only if kabam is forced to which I hope some day that happens
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here a vid
but if u look deep down inside, it started with sports games like fifa ultimate team, before u can only unlock and buy card in the game, soon they started adopting real life card "booster" packs to get rare and strong cards.
i suggest u also watch this video
fifa 09 first started having "pay" real cash to get cards
around the 7:40 mark
And this is just fifa 09-14
Fifa “My ultimate team” revenue in 2017 it was worth 800million dollars for pay2win fantasy team.